Mountain Lakes, NJ (February 2008) – For more than 30 years, one of America’s favorite icons, the Vlasic® Stork, has told people everywhere that "Vlasic is the Crunchiest Pickle!" This year, the Vlasic Stork will travel the country visiting contestants and audiences at Vlasic “Crunch-Offs” and other special events, encouraging fun-loving pickle-eaters to crunch out loud and win big! That’s why the Vlasic brand is on the look-out for Vlasic pickle consumers who love the Vlasic Stork…to be the Vlasic Stork!
So, if you’re a fan of crunchy pickles and events where food, families and fun unite, you could be the perfect person to “Be The Vlasic Stork!” It’s easy to enter the "Be The Vlasic Stork" contest. Tell us in 50 words or less why you love the crunch and flavor of Vlasic Pickles and how you would bring the famous Stork character to life with your personality and passion for pickles! To enter log onto www.vlasic.com and click on the contest link for details. You can also mail your entry and photo to Be The Vlasic Stork c/o BHGPR, 546 Valley Road Upper Montclair, NJ, 07043, postmarked no later than June 30, 2008. All entries must be received no later than June 30, 2008. No purchase is required. See attached rules or log onto www.vlasic.com and click on contest links for details and an online entry form.
The “Be The Vlasic Stork” grand prize winner will receive a $2,500 US Savings Bond, as well as paid appearance(s) to “Be The Stork” at one or more fun-filled events throughout the year! (ARV $1,000). Ten runners-up will receive American Express gift certificates worth $50.00 each. Contest begins March 1, 2008 and ends June 30, 2008
Try this Vlasic Pickles party platter at home to get inspired and maximize your crunch potential:
- Pick your platter, preferably in a pickle shape or tray with separate compartments to keep flavors separate
- For variety of crunch, texture and color, fill the tray with Vlasic® whole pickles, pickle spears, pickle chips and peppers for munching
- Snack straight from the bowl! Get creative – you can use your hands, toothpicks, or even your teeth to crunch and munch (without fat or calories!)
- For more crunch and flavor, add stackers and relish to crackers, hotdogs, burgers or sandwiches
About Vlasic Pickles
Vlasic is available in nine key segments including Kosher Dill Spears, Bread and Butter Chips, Ovals, Sweet Gherkins, Large and Small Whole Dills, Stackers, Relish and Peppers. Look for the familiar Stork character on the bottle in supermarkets near you. Always crunchy and juicy, Vlasic offers all the great flavor and are low in calories and fat. For more information about Vlasic pickles, please visit www.vlasic.com
About Pinnacle Foods Group Inc.
Pinnacle Foods Group, LLC., a leading seller and manufacturer of nationally branded food products. Pinnacle is known for new product innovation and commitment to growth and has a strong line-up of products sold in grocery stores under leading brands including Hungry-ManÒ, Swanson®, Aunt Jemima®, Celeste®, Mrs. Paul’s®, Van DeKamp®, Vlasic®, Duncan Hines®, Log Cabin®, Mrs. Butterworth’s® and Open Pit®.
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